New Freehold: JUI Residences at Serangoon

Jui Residences, developed by Tiara Land Pte. Ltd (a subsidiary of SDB) is part condominium and part heritage site.

Jui Residences will be developed on the former location of the National Aerated Water (NAW) building, where soft drinks like RC Cola, Sinalco and Kickapoo Joy Juice were bottled, SDB is integrating the bottle factory with a modern condominium overlooking the Kallang River.

Jui residences condo in serangoon area, review new freehold project

At just 117 units, Jui Residences is a relatively small development. This is beneficial to the residents who won’t have to share much of the space with others, and the environment, which is a huge part of Jui’s overall efforts to produce something aesthetic and respectful.

The NAW building will eventually be converted into commercial space, thus adding a layer of convenience on top of its historical relevance. As an added flourish, the original petrol pump will remain on site as a display piece. This, in turn, makes Jui Residences a sort of freehold mixed development.

Jui residences condo in serangoon area, review new freehold project

Additionally, from the 24m infinity lap pool, residents get a grand view of the area around the Kallang River. This view of the water is married to park connector below and next to Jui Residences, adjacent to the river.

Jui residences condo in serangoon area, review new freehold project

The connector is linked with the Bishan-Ang Mo Kio Park to Gardens by the Bay giving residents a much-needed reprieve from the chaos of traffic.

Residents can cycle, jog or take a leisurely walk through this vibrant community space while the Kallang River flows alongside. When the Kallang River gentrification is complete, and the area fully converted into a residential, lifestyle hub, Jui Residences will benefit.

Furthermore, the development is close to the PIE, CTE and Serangoon Road, connecting residents to Marina Bay, CBD, Orchard Road and other parts of Singapore. The freehold development is not just good-looking and environmentally-friendly, but convenient and accessible as well.

As part of its’ minimalist approach, Jui Residences’ show unit exemplifies post-modern fusion with traditional design.


Residents can get to schools like St. Andrew’s Secondary and Junior College near Potong Pasir while Bendemeer Primary and Secondary are along Serangoon Road and St Wilfred Road respectively.

There are many eateries near Potong Pasir MRT station which is less than a 10-minute drive north of Jui Residences, but one needn’t travel there since a few minutes’ walks away are a row of shophouses and hawker centers.

It’s a vibrant, connected and easily accessible area. That Jui Residences is a freehold development here makes it a somewhat rare chance at securing a home in a zone that’s expected to see significant returns in the coming years.

For more information:

Phone: 9889 1001




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